The 7th Annual AMA-Madison Marketing Conference 

Thanks to everyone who made our 2015 Conference such a success!  Attendees - watch your email for a list of our great speakers and links to their presentations.  We hope to see you all again next time!

  • Tuesday, March 10, 2015
  • 8:30 AM - 4:30 PM
  • The Exhibition Hall at the Alliant Energy Center

Every single one of us is brilliant - but how do we tap into that resource to drive our success? Keynote speaker Simon T. Bailey will teach us to unleash that inner brilliance, and a day of case studies and best practices will provide the tools. 

Conference Agenda

8:30 - 9:10 am
  Registration and networking breakfast, Announcements

9:10 - 10:00 am
  Opening Keynote Trish Witkowski
Made You Look! Made You Buy. The Secrets of Engaging Mail

10:00 - 10:45

Concurrent Sessions
  • Widen: Making the Most of Your Live Events with Content Marketing
  • Digsite: Getting Close to Your Customer: How Sub-Zero Got Closer By Going Online
10:45 - 11:00


   11:00 - 11:45

  Concurrent Sessions
  •  Jenna Atkinson: Differentiating Yourself to Dominate Your Industry
  • Widen:  Customer Engagement and Brand Curation: A MINI USA case study

11:45 - 1:00 pm
  Lunch and Keynote: Wayne Breitbarth
"Leveraging Corporate LinkedIn Pages For Growth and Engagement"

1:00 - 2:00 pm
Join your peers in discussing current trends and issues in marketing during the LOUDtables session. You will be able to choose from several topics and rotate throughout the room in this high energy, interactive session.

   2:00 - 2:15 pm      Break

2:15- 3:00 pm
  Concurrent sessions 
  • Winbound: The Bare Minimum: Making Inbound Work for Small Companies
  • MüD Modular - Tips & Tricks to Maximize Your Presence at Live Events
   3:00 - 3:15 pm

3:15 - 4:30 pm
  Closing Keynote: Simon T. Bailey
"Release Your Inner Brilliance"

4:30 - 6:00 pm
  Networking Reception and Book Signing!
Be sure to stay for your chance to win prizes from our sponsors!

Meet Simon

Simon T Bailey

This year's Conference theme was chosen around our fantastic closing keynote - Simon T. Bailey.  He was the featured speaker at the 2014 AMA Leadership Summit in Chicago, and was so impressive that we booked him on the drive back to Madison to come and speak to you.  

He is the former leader of the world-renowned Disney Institute and founder of Brilliance Institute, Inc.

Meetings and Conventions magazine’s cited him as “One of the best keynote speakers ever heard or used,” putting him in the same category as Bill Gates, General Colin Powell and Tony Robbins.

Meet Wayne

Wayne Breitbarth Once a skeptic and now an outspoken proponent of LinkedIn, Wayne Breitbarth is passionate about helping business professionals use their Corporate pages to:

  • Leverage existing  relationships
  • Discover potential customers, suppliers, employees, etc.
  • Create a compelling profile that will help people find them
  • Enhance awareness of their brand, products and services

Come hear Wayne help you showcase your brilliance, and polish your brand, using LinkedIn tools and profiles.

Meet Trish

Trish Witkowski is Chief Folding Fanatic at An educator, author, speaker and award-winning designer, Trish specializes in creative solutions for direct mail and marketing and is the curator of the world's most exciting collection of folded print and direct mail samples.

She hosts the popular e-video series “60-second Super-cool FOLD of the WEEK” and is an instructor for Trish holds a MS in Printing and a BFA in Graphic Design from RIT.

Thanks To Our Conference Sponsors:

Get your company and it's products or services in front of over 100 marketers, representing firms of all sizes in the Madison, SW Wisconsin and tri-state region.  Learn more and get involved today!

Top Promotions HomepageThanks to the Alliant Energy Center!Thanks to Centerplate Catering

Thanks to Sunseed Research!Baker Tilly

Thysse Printing Service

Illustrada LLCCuna

First Business Financial Services, Inc.Palmer Johnson Power Systems

Badger Group


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