Madison Marketing Conference: The Players May Have Changed, But the Game is Still the Same

  • Tuesday, March 06, 2012
  • 8:00 AM - 4:30 PM
  • The Exhibition Hall at the Alliant Energy Center

Registration

  • Members of AMA chapters other than Madison, please use your registration code, or contact madison@amamadison.org for info.
  • AMA-Madison members - log in first to access this special member's rate
  • Specially discounted rate for event speakers and conference volunteers (registration code required)
  • Special discounted rate for AMA Student Members
Registration is closed

Successfully apply time-tested marketing principles to emerging technologies.

The tremendous, ongoing growth of new tactics and technologies available to marketers can be overwhelming. And effectively incorporating these new choices into measurable marketing plans can be challenging.

In this full-day conference, the Madison Chapter of the American Marketing Association will help you learn how traditional marketing principles can invigorate your communications, regardless of how the underlying technology changes.

Meet your speakers

This year's fourth annual Madison Marketing Conference is full of thought-leadership and practical case studies designed to make you a more valuable marketer. 

By the end of the full day conference, you will have concrete, actionable ideas based on the thought leadership of real life case studies including Google+, Jockey International and American Family Insurance, covering topics that include:

  • Mobile marketing
  • QR Codes
  • Video and Multimedia

Full conference schedule: amamadison.memberlodge.com/conference

Registration:
amamadison.memberlodge.com/events?eventId=416989


 
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